Services
Research
The cornerstone of every program we recommend is research. We validate hypotheses and strategies with the best information available. This can take many forms - syndicated third party research, ratings data, competitive analysis, etc. No one source can fit all scenarios, so we stay up to speed on all of them.
Integrated Media Planning
The benefit of being founded from an integrated communications firm is a broad view. We call on a diverse team of experts for ideas and advice. Client service, account planners and public relations specialists are involved at early planning stages, ensuring all aspects critical to a client’s success are considered. Our media team is platform agnostic and keenly aware that no brand experience takes place in a vacuum.
Experiential
First-hand experience can shape or shift a customer’s brand impression faster and better than anything else. We create and activate brand encounters that fulfill our clients’ needs, from introducing a brand to changing perceptions to energizing an established product. The unexpected is especially effective – we leverage surprise and delight to maximize impact.
Media Buying
With a solid media strategy and plan in place, our buyers work with media partners to exceed campaign goals. Negotiation is equal parts art and science and all about relationships. We make it a collective effort to make your media dollars work harder. We also team up with agencies with in-house media planning, but not buying. Media Only acts as their buying partner for any or all forms of media.
Promotions
Our proactive, creative promotions pros are among the best in the business. They’re key to extending visibility and budget for clients. From shaping customized promotional opportunities to activating more in unexpected ways, we always have something up our sleeve to get people abuzz about your brand.
Social Media
Communities – always at the core of all we do – now take many shapes in the social sphere. We integrate paid, owned and earned interactions, leveraging the newest platforms and technology, to ensure you’re part of the conversation – whether leading it, shaping it, or weighing in as an interested party. Your customer’s journey is the guiding principle for choice of networks and content.
Analytics
Results are paramount. And timing is everything. That’s why our team constantly tests, analyzes, optimizes, and refines throughout the lifecycle of any campaign – with any form of media – not just digital. Setting up a campaign appropriately is essential to accomplish this. We provide both operational and media guidance to ensure success.
Research
The cornerstone of every program we recommend is research. We validate hypotheses and strategies with the best information available. This can take many forms - syndicated third party research, ratings data, competitive analysis, etc. No one source can fit all scenarios, so we stay up to speed on all of them.
Integrated Media Planning
The benefit of being founded from an integrated communications firm is a broad view. We call on a diverse team of experts for ideas and advice. Client service, account planners and public relations specialists are involved at early planning stages, ensuring all aspects critical to a client’s success are considered. Our media team is platform agnostic and keenly aware that no brand experience takes place in a vacuum.
Experiential
First-hand experience can shape or shift a customer’s brand impression faster and better than anything else. We create and activate brand encounters that fulfill our clients’ needs, from introducing a brand to changing perceptions to energizing an established product. The unexpected is especially effective – we leverage surprise and delight to maximize impact.
Media Buying
With a solid media strategy and plan in place, our buyers work with media partners to exceed campaign goals. Negotiation is equal parts art and science and all about relationships. We make it a collective effort to make your media dollars work harder. We also team up with agencies with in-house media planning, but not buying. Media Only acts as their buying partner for any or all forms of media.
Promotions
Our proactive, creative promotions pros are among the best in the business. They’re key to extending visibility and budget for clients. From shaping customized promotional opportunities to activating more in unexpected ways, we always have something up our sleeve to get people abuzz about your brand.
Social Media
Communities – always at the core of all we do – now take many shapes in the social sphere. We integrate paid, owned and earned interactions, leveraging the newest platforms and technology, to ensure you’re part of the conversation – whether leading it, shaping it, or weighing in as an interested party. Your customer’s journey is the guiding principle for choice of networks and content.
Analytics
Results are paramount. And timing is everything. That’s why our team constantly tests, analyzes, optimizes, and refines throughout the lifecycle of any campaign – with any form of media – not just digital. Setting up a campaign appropriately is essential to accomplish this. We provide both operational and media guidance to ensure success.